A few days ago, I stumbled upon an online article about some celebrity. I wanted to read it, but to access the article, the site required me to give them all this information – like my name and email and various demographic details. I didn’t know why they could possibly need all that information from me, and something about it seemed shady, so ultimately I said forget it and closed the website. Chances are you’ve had a similar experience, or had a similar feeling about a company or website asking for your data. And chances are also that you don’t want your customers to feel that way about your company.
When we ask for data from customers, employees, and others, we’re asking for their trust. Especially in an age where we’re bombarded with news of companies who’ve misused data or been breached, gaining that trust – and deserving that trust – can be difficult. Providing assurance of data privacy and using data privacy best practices can help.
Essential components of data privacy are transparency and control. Transparency means that you’re communicating why you’re asking for the data you’re requesting. And control means that you’re allowing the person to share only what they feel comfortable with, and only for the uses they authorize. If the celebrity article website had done those two things, then they wouldn’t have lost me as a reader.
Our newest Grovo Microlearning® content from producer Ike Wilson covers all the key aspects of data privacy practices that will help your company build and maintain trust with everyone’s data. This new release includes topics such as:
- What Is Data Privacy? Learn about different types of data, what it means to keep them private, and what the risks are of mishandling data.
- Safeguard Data: Learn how to collect data responsibly and share data responsibly, and ensure it stays safe while in your hands.
- Protect Against Data Breaches: Learn red flags to look out for and how to respond in case there is a potential breach.
- Create a Data Privacy Culture: Learn how everyone at your company can get involved in data privacy efforts.
As the world becomes more and more reliant on data, data privacy is becoming more and more important to all of us. Start learning how to do it at your company with one of our lessons, The Risks of Mishandling Data.