As learning blazes to the top of the modern organization’s priority list, creating online training content that feels fresh and relevant is critical to moving the L&D function forward.
But small teams and shoestring budgets often prevent learning professionals from having access to robust in-house production studios or creative teams to help them bring their content vision to life. What to do?
Fortunately, there are tons of free and super-useful tools and resources available on the web that make it possible for anybody to create online training materials that fit right in with the share-worthy memes, viral videos, upvoted photos and other digital content we all know and love. All it takes is a little creative elbow grease.
Here are some go-to sites and services that our very own content team pillages every day to craft Grovo-style micro lessons to inspire and empower people to do their best work. We hope they get your creative juices flowing!
1. Giphy Searchable database for quickly finding the perfect GIF to bring your lesson to life. Or, make your own GIFs with the mobile app in seconds—like these we created for an in-house training on writing for Grovo’s brand voice. The struggle is real!
2. Burst Grab high-quality, royalty-free photos from Burst, Shopify’s brand new stock photography resource. It’s not super deep yet, only about 1,000 photos, but they all have that certain *something* that feels current and relevant. Plus you can edit them however you want and you don’t need to ever worry about attribution. Score!
3. Pexels Similar to Burst, Pexels is a searchable and completely royalty free image database with hip and extremely high-quality photos. There’s one major difference—they have 30,000 photos and add 3,000 a month! Get in there and search by tag to find beautiful photos to create amazing training experiences.
4. Videvo Sure, there are lots of free HD stock photography sites on the web. But stock HD video footage? Not so much. Enter Videvo, which offers totally free HD stock video footage and motion picture graphics that you can easily browse by topic or search by keyword.
5. BrainyQuote Everybody loves a great quote, and BrainyQuote is the world’s largest quotation site. Filter by topic, author, or simply use the search bar to pages upon pages of inspiring words of wisdom to motivate your learners—like deep thoughts from renowned German mathematicians on the virtues of continuous learning…
6. Stocksnap.io Since you can never have too much high-quality, high-resolution, low-cost (aka FREE) stock photography at your fingertips, here’s another photo site we love. Stocksnap.io adds hundreds of royalty-free images every single week. Easily filter by the most popular searches to find what you need faster.
7. Quicktime Apple’s free video player has editing functionality, screen capturing ability, and you can even record yourself right from your own laptop. That means you, an SME, or anyone else in your organization can make a face-to-face connection with learners (at least virtually), walk them through, for instance, a digital tool or website teardown or UX critique or anything that appears on-screen, and even chop up the footage so the information is delivered swiftly and economically—all using a single tool.
8. Unsplash When we first discovered Unsplash, we couldn’t believe such consistently gorgeous imagery was free. And royalty-free! There’s no better resource for finding beautifully shot, super tasteful visuals that give your content an instant modern feel.
There you have it—just a taste of the cornucopia of creativity tools we tap each and every day in our efforts to create the most engaging, effective learning content possible. As learning and development takes center stage in today’s organizations, finding ways to deliver content in styles and formats that resonate with the modern learner is quickly becoming one of the chief remits of our profession. Luckily, emerging tools and resources like the ones above make it easier to do just that.
What are some of your go-to resources and tools for creating engaging training for your organization? Let us know in the comments!
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