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Ultimate Guide to Twitter Customization

Both businesses and individuals can benefit from customizing their Twitter profile to represent their own personal brand. While Twitter doesn’t allow you to edit all elements of the layout and design of your Twitter page, you can adjust a number of text and image based elements that can make your profile feel more cohesive.

We have created a guide to complement our video guide on How to Use Twitter.

Below is a guide to how to customize each element, along with resources to make the process fast and painless:

Twitter Profile Picture Design

With hundreds of millions of people on Twitter, it can be tough to stand out from the crowd. If you want to get noticed, there are only three elements that will help you do so: The content of your Tweets, your username and your avatar or profile picture.

To help people create a unique persona on Twitter, we have created editable AI and PXD that anyone can use in Photoshop or Pixlr to edit in the cloud.

male and female twitter avatars

Related Grovo course: Twitter Getting Started

Step-by-step guide

  1. Create your avatar after downloading one of the following files.
    1. Male
      1. Adobe Illustrator
      2. Pixlr
    2. Female
      1. Adobe Illustrator
      2. Pixlr
  2. Edit your avatar and save it as a square.
  3. Once done, click on the Profile dropdown menu on the upper right-hand side and choose “Settings”.
    Twitter profile
  4. Choose the Profile tab and then click “Choose File”.
    profile tab
  5. Click “Save changes” once complete.
    Twitter profile picture

5 rules to follow if using a picture:

  1. When choosing a picture, remember that this picture will be the visual representation of you or your company, so choose wisely. If your business is trying to project a really professional look, your image should reflect that.
  2. Be aware of the size limitations: Twitter has a 700 kb image size limit.
  3. Make sure the picture is clear. People should be able to recognize you instantly, so show your face nice and close. And don’t forget to smile!
  4. Don’t be afraid to get creative. Use your company logo. Share an avatar photo of yourself. This shows your human side and makes you more personable.
  5. Don’t change your picture too often. Remember, this picture is the visual representation associated with your brand and the longer a photo is there, the stronger the connection your photo makes in viewer’s minds.

Resources

  • The Grovo head creator (see above links)

Twitter Background Design

Twitter background templateYour Twitter background is where you have the most freedom to make your Twitter unique. The biggest issue with the background is that different monitors will display your content profile differently. You want to create a background that is both big enough to look normal on huge monitors, but not look cramped on small 13-inch laptop screens. To help, we have created a free PSD background template of the dimensions you should use for your Twitter background:

Related Grovo course: Twitter Getting Started

Step-by-step guide

  1. Download the Grovo template PSD or PNG.
  2. Stick to the dimensions outlined in the image and delete all elements that you don’t want to appear. The center Twitter profile is included as an example and should be deleted before using.
  3. Make sure your background spans 2560×1600 so that it fills even the largest monitors.
  4. Keep the left side 200px thin so that laptop users can still see your information with a small 13-inch screen.

5 rules to follow

  1. Create a customized background design specific to your Twitter persona.
  2. Be mindful of where your timeline and menu will appear on your Twitter page and how this will affect the visibility of your background.
  3. The timeline moves with different screen sizes, so don’t try to place anything to the right of the timeline as it will be different for every viewer.
  4. Coordinating your color scheme to your background photo or design creates a more aesthetically pleasing experience for your users and followers.
  5. Turn visitors into followers by demonstrating your creativity in your background design.

Resources

Twitter Username

Your username is who you are on Twitter. A poorly selected username can make it almost impossible to be successful on Twitter, because who is going to respond to SKilZ233$$? The tips below will help you select a username that will help you achieve your goals on Twitter.

Related Grovo Courses: Social Media Professional Etiquette and Twitter Getting Started

Step-by-step guide

  1. Check the availability of your Twitter username using this tool http://namechk.com
  2. On any logged in screen, hit the profile menu dropdown in the top right and select “Settings”.
  3. In the first text box delete your current username and enter your new one.
  4. Scroll to the bottom of the page and click the “Save changes” button, then enter your password and click “Save changes”.

5 rules to follow

  1. Use your real name or an abbreviation of your real name to make it easier for friends to find and follow you. If you are a business use your business name so customers can locate you easily.
  2. Keep names short, if someone @mentions you in a tweet your username will count towards their 140 character limit.
  3. Err on the side of professionalism, and keep names free of profanity or offensive language.
  4. Avoid using numbers or special characters.
  5. Avoid changing your username; you will risk losing followers and recognition on Twitter.

Resources

Twitter Bio

Your bio is where you can really tell the Twitter community who you are. Every time someone clicks on your name in their feed or gets an email notification of you following them, they will see your bio. And, if they don’t know you, they will use it to make a decision of weather or not they should follow you. If you want to use Twitter to its fullest potential, be sure you have a bio that really says who you are.

Related Grovo Courses: Social Media Professional Etiquette and Twitter Getting Started

Step-by-step guide (to changing it)

  1. Click on the “Profile” dropdown menu on the upper-right hand side and choose “Settings”.
    Twitter profile
  2. Choose the Profile tab and scroll down to the bio section.
  3. Click “Save changes” once complete.
    Twitter bio

5 rules to follow

  1. Keep your bio in the first person.
  2. Keep keywords in mind. Since Twitter is also a search tool and comes up high in Google results, think about how someone might find your account. Be careful not to use too many buzzwords as you might seem unauthentic.
  3. Talk about your professional side as well as your personal side. You might be an engineer, but tell people how much you love the Red Sox too. It makes you sound more human.
  4. Use adjectives to describe yourself. It’s more compelling. Don’t be an artist–be an inspired artist!
  5. Use correct grammar and punctuation. Even if it is a personal account, no one wants to read something ThAt LoOkS LiKe ThIs.

Resources

Twitter Color Scheme

With the newest Twitter design, there are less color customization options. This actually makes your job easier because now you just have to find two colors that match your background and profile picture.

Related Grovo Courses: Social Media Professional Etiquette and Twitter Getting Started

Step-by-step guide to changing your colors

  1. On any logged in screen hit the profile menu dropdown and select “Settings”.
    Twitter profile
  2. Hit the design tab in the menu on the left
    Twitter color scheme
  3. Choose a pre-made theme, or customize your colors by clicking on the background and links color windows.
  4. Select a color from the color picker, or type in the HEX code for the colors you want and click “done.” Finally push “Save changes” at the bottom of the page.Twitter colors

5 rules to follow

  1. Pick coordinated colors.
  2. Pick a colors that will go with your background design.
  3. Match your color scheme to your company, brand or organization’s color scheme.
  4. If you upload a small image as your background, it will be placed in the upper left hand corner, and you can then match the background of the image to fill up the rest of the screen and make it look like one image.
  5. Remember that the timeline and menu will always be white with a thin transparent shroud around them,

Resources

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